With 2020 coming to an end, we can do nothing but move forward into 2021. And what could entice us to be excited for the year ahead more than some brand new web design trends? Well, they’re not completely new to us, but they are ones to watch out for in 2021.
Inclusivity and accessibility
There were many lessons to learn in 2020, but one of the biggest is the lesson of inclusivity and accessibility. And when it comes to websites, including their designs, we must ensure that they are accessible to everyone as well as inclusive. To make sure your website is accessible for those with disabilities you can do a number of things: create a keyboard-friendly site (that can be navigated without the use of the mouse), add alt text to all images, enable resizable text and choose colours that do not clash. These are of course just a few but there are many more ways you can make your website accessible.
We mentioned minimalism in our 2020 web design trends post and we’re pleased to say it’s going to be here for a little while longer. One of the best things about minimalist web design is that it is truly timeless and can be applied pretty much to any business. Just pick a simple colour palette, make sure you only add necessary copy and pick fonts sparingly.
Parallax scrolling had been a big trend in web design for the past few years, however in 2021 it is going to evolve into parallax animation. In fact, it already has and looks to be a popular way to add an eye-catching yet simple transition for certain elements on your website. When adding animations to your website – less it definitely more. Just focus on adding animation to just one element per page and keep this consistent across your entire side.
3D design elements are becoming a popular trend to incorporate into your web design again. You can do this through typography, illustrations and imagery. Combine this trend with minimalism and use it sparingly throughout your website to have the most visually pleasing result.
Another trend that we mentioned in our 2020 web design trends post that it going to continue on into 2021. By simply changing the colour palette from light to dark the entire feel of your website or app will be completely different. Dark colours can look sleek, modern and elegant therefore “dark mode” is probably best for businesses that are selling services or goods that are slightly more sophisticated. Using this trend with some contrasting calls-to-action can also help increase conversions too, as it makes them more eye-catching and enticing.
Borders are a great way to split up different aspects of your pages – they’ll also look very sleek too. Avoid thick, decorative borders and instead choose leaner borders that are just sleek straight lines. Again, we wouldn’t suggest going overboard with this trend – just use it here and there to highlight real stand out pieces of content.
Collages and layering
To bring even more dimension to your web design and move away from a traditional layout try organising your content into collages or layers. This works best if you want to create a more contemporary feel across your site. You can do this by putting a contrasting frame behind an image, layering different coloured geometric shapes or combining a number of images together into one larger section.
We hope you enjoyed this blog post and are now ready to take some of theseweb design trends into 2021. If you need any further assistance concerning a website or online marketing project then please don’t hesitate to contact us right here on our website. Until then, happy marketing!