Leave nothing or everything to the imagination

Bare is the fresh, new way for every woman to enjoy the ultimate shaving experience. Bare specialise in superior quality, beautifully designed razor products.

The challenge

The brief was to create a fresh, fun, contemporary, straightforward, premium, trusted and empowering brand for a new product launch.
Once 3mil established the brand we were then tasked with designing the packaging, direct marketing and website.

What we delivered

3mil were commissioned to help launch a new brand of womens razors, working with the client we helped to define the brand proposition, tone of voice and logo for the brand. Once this was established 3mil designed the product packaging for the product.

3mil also worked alongside one of our favoured copywriters and photographers to create the visual identity – which then established various direct mail marketing pieces as well as the design of the Shopify website.

  • Workshops
  • Brand development
  • Packaging design
  • Tone of voice
  • Art direction of photoshoot
  • Direct marketing campaigns
  • Information architecture (IA)
  • User experience (UX)
  • Technical specifications
  • Design – Visual concepts
  • User-interface (UI) design
  • Page templates

Matt and Lorna have been instrumental in creating the cool new brand we were looking for.  They then used their huge experience and skill to create advertising that really took advantage of the strong brand to succeed. Creative, pragmatic, and fun – a great creative partner!

Bare Direct Ltd - Paul Adams, Managing Director

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